Task 1

Having this image as our opening scene sets up the rest of our video. Its instantly brands the video as a love song. And therefore will be marketed in that bracket.  Loves songs are very popular to young teens. And the conventions throughout the video conforms to these.

This image is very pink, lovey, and our boy band is young and cute, therefore will attracted a younger audience. The main singer, Jack, the male on the right is surrounded by images of love and would reach out to young teens. In today society lots of young girls want the perfect image of love and romance. And the video is all about the main singer being completely in love. This would also make Jack more attractive to young girls, as they would want this to happen to them.

Having close ups of playing instruments conforms to our band element. Seeing the band playing will apply more to people that enjoy music. It’s very unusual if in a music video you don’t see the band playing their instruments. Its shows the band members have talent and young people can aspire to be like their favorite band member. 

                                                                                                                                                                                         

This close up of Jack, shows that he is young and with the heats in the background makes him look cute. This will reach out to young girls, and therefore market the film to a young audience. A lot of music videos like to capture close ups of the main singer to reach out the audience. It also focuses the video about him.

Mimi our female singer, helps for girls to connect to, she is singing about being in love and girls will be about to relate to her. She will also be attractive to men. Young girls can look up to her, as she is in love and she is young and pretty. To have this element in a music video can widen the audience and attract more young girls.